MediaGuide Magazine is out with a new
edition titled “The radio Audience Interactions: How Radio Is Fast
Becoming a Social Medium”. On the cover is the curvy beautiful Beat
FM On-Air-Personality (OAP), Tolu Demuren a.k.a Toolz.
The edition of the magazine gives a
deep insight on the current interaction between radio and its
audience, especially using social media space as a tool.
For obvious reasons, MediaGuide
Magazine has Toolz as the cover of this edition as a result of her
lead in the social media audience space. With over a million
followers on Twitter and Instagram combined, the beautiful OAP
commands a huge lead in the social media space as far as radio
personalities in Nigeria is concerned. Also, beyond the statistics,
here is an extract of how the magazine describes her:
“These days of visible OAPs, Toolz
presents one of the most attractive personalities in the game. Her
drop dead figure is a reference point in the industry which has since
opened other vistas for her as event compere, model, fashionista and
brand ambassador. The sound of her voice on air has been compared to
the juiciness of her figure in real life, but the truth is Toolz is a
consummate and stylish radio presenter who has paid her dues in the
business. Her uncanny knack to appeal to first time listeners is one
of her strongest points which has accounted for the fast growing fans
base which includes a heavy youth demographics. It is easy to
attribute her success to her silver spoon parentage and good looks,
nonetheless her incredible wit and intelligence has been unanimously
adjudged as the ingredient for her popularity as an OAP. So the next
time you see her strutting her goods on the red carpets which she
seem to do a lot these days, do not get it mixed up, that figure just
simply houses one of the best brains in radio broadcasting in Naija.”
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